000 00586nam a2200253Ia 4500
003 OSt
005 20130115111455.0
008 120829s9999 xx 000 0 und d
020 _a0-7494-2096-0
040 _csce
041 _aEnglish
082 _a658.8 MCD
100 _aMc Donald Malcolm.
245 _aStrategic marketing planning /
_cMalcolm McDonald
250 _a2nd ed.
260 _aLondon :
260 _bKogan page ltd ,
260 _c1993.
300 _a255 p.
_bill.;
_c23 cm.
541 _31 copy
541 _e12686
541 _hNu.1394
942 _cBK
_2ddc
999 _c6346
_d6346